Female Founder Feature – Samantha Farley, Ralphie’s Roof


Samantha Farley is the Founder & CEO of Ralphie’s Roof.

Tell us about your company. What inspired you to start it?

A Pet-Focused Apartment Search. I’ve struggled to find apartments in the past with my dog and I want to help other pet-owners.

How is your company making a difference?

We are making it easier for pet owners to find pet-friendly apartments

What are some of the challenges you have faced?

Not being technical

What is your biggest win?

Getting my first client!

Who is your role model?

My mom

What do you wish you had known before starting your company?

Make sure you have enough savings to cover months of no income

What is your CEO superpower?

Passion gets me through the hard times!